Pricing

Priced on events, not seats.

Three tiers, sized to your account and competitor lists. Calibrated on a 15-minute call. Annual contract, monthly billing. No setup fees. Unlimited seats.

Basic
$1,390/mo
$16,680 billed monthly · annual contract
  • Up to 200 events/mo
  • Two named competitors
  • One ICP segment
  • All delivery surfaces (Clay, Claude Code, REST, Webhooks, Slack, CRM)
  • SOC 2 audited
  • Unlimited seats
  • Email support, 24h response
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Pro
$1,999/mo
$23,988 billed monthly · annual contract
  • Custom event volume
  • Up to six competitors
  • Three ICP segments
  • Per-event metering above tier
  • All delivery surfaces
  • SOC 2 audited
  • Unlimited seats
  • Slack support, 4h response
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Custom
$3,900/mo
$46,800 billed monthly · annual contract
  • Unlimited events
  • Custom competitor list
  • Unlimited ICP segments
  • Snowflake share
  • Dedicated technical contact
  • SLAs and procurement support
  • Custom routing logic
  • Quarterly business review
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ROI calculator

Model your return.

Adjust the inputs to match your business. All math is live — no form required.

175
4%
$40,000
25%
Your projection
Influenced opps / month
7
Closed-won / month
$70,000
Closed-won / year
$840,000
Coverage on subscription
35×

Events are observed, not guaranteed. Volume depends on your competitors' activity at your accounts.

FAQ

The eight questions we get on every call.

Why annual contract with monthly billing?
Annual commitment because data products require continuous routing setup, ICP calibration, and event-to-opportunity feedback loops that don't pay off in a 30-day evaluation. Monthly billing because cashflow is real. Calibration is at signup, not renewal — your tier is right-sized from day one.
Do you charge per seat?
No. Every tier is unlimited seats. You pay for events, not for the size of your team consuming them. A 5-person GTM team and a 50-person GTM team on the Pro tier pay the same.
What happens when I exceed the tier event volume?
On the Basic tier, additional events queue and ship the following month (we'll flag the overage so you can decide whether to move to Pro). On Pro, you're metered per-event above tier — currently $3.50/event over your monthly cap. On Custom, there is no cap.
Can I change tiers mid-contract?
Up-tier any time, prorated. Down-tier at renewal. Most customers up-tier within the first 90 days as their AE team activates the events; we calibrate intentionally on the low side so the first invoice never overshoots.
Is there a free trial?
Yes — a 30-day pilot. We ship an API key and run a structured pilot against your account list. You'll see real events before any procurement conversation. Setup is 15 minutes.
Can I add or change competitors mid-contract?
Yes. Competitor swaps are free within tier limits. Adding more competitors than your tier supports moves you to the next tier at the proration boundary.
Do you charge for failed events?
No. The event only counts against your tier if it ships above 0.95 confidence. Events that don't meet the threshold are not published and not billed.
What does the Snowflake share on Custom tier include?
A warehouse-native Snowflake share with the full event payload, joined to your account list, refreshed daily. Available on Custom only because it requires per-customer schema configuration. Comes with a Snowflake-native sample notebook for typical revenue analysis.
GDPR compliant No buyer data retention beyond event publication Audit-logged identity sources
Deal Intelligence

Subscribe to your competition.

The best way to know what your competitors are doing inside your accounts.

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